Written on: November 16, 2021 by SprayTM
Trivium, global provider of metal packaging, has announced the Forever Canvas Challenge 2022. This new design competition invites the creative community to help showcase the aesthetic possibilities of metal packaging, with show-stopping graphics that make cans and bottles pop.
Trivium is calling for entries from the next generation of designers across the U.S., South America and Europe, through a media campaign and outreach to leading graphic design colleges and universities. Entrants will choose one of the products in Trivium’s range, in all its raw metal beauty, and create clever, eye-catching, memorable designs that champion this highly sustainable packaging form. Arresting illustration and photography, inspired lettering and branding, color transitions, powder-coated or high-gloss finishes – the possibilities are endless…
The competition is called Forever Canvas because the aluminium and steel used at Trivium recycles forever, which makes it a gleaming blank canvas that can uniquely come back for more, over, and over, again. From food and drink packaging to cosmetics, metal enables truly outstanding branding and graphics, especially as designs can be directly applied to its surface. Some of Trivium’s designs attract collectors, using expertise in techniques to create memorable limited-edition pieces for brands.
Real-life prototypes and global promotion
The winning designs will be made into real-life limited-edition prototypes and shot by a leading packaging photographer. The resulting imagery will star on the new Trivium website and in a PR campaign across the USA and Europe, including video content for social media. It’s a great opportunity for new designers to launch themselves into the world of packaging design with a named credit for a world leader in metal packaging and a standout portfolio piece.
The call for entries opens on November 15, 2021 and closes on January 4, 2022. Entries will be judged by a panel of Trivium experts, along with two special guest judges: Andrew Gibbs, founder of Dieline, the world’s most visited packaging design website; and Debrah Smith, Creative Director of packaging design visionaries Smith&+Village.
Judges will be looking for design excellence in the following areas:
Winners will be announced in February and will appear on the newly launched Trivium website in April. All the details on the competition, and the brief for entrants can be found here.