Written on: July 3, 2026 by SprayTM
Lysol, part of the Reckitt family of consumer brands, is encouraging people nationwide to celebrate July 4th to the fullest—think BBQs, block parties, and backyard fun—and embrace all the mess that comes with it, from spills and splashes to splatters and more. Then, on July 5, Lysol is declaring a new tradition: Address the Mess Day—giving people an entire day dedicated to tackling the aftermath of a truly unforgettable celebration and resetting homes to feel clean and disinfected.
FERGUSON
To help lead the charge, Lysol has teamed up with actor, producer and author Jesse Tyler Ferguson. Together, they have a simple proposition: Celebrate big on July 4th, spend time with the people you love and don’t waste time thinking about the mess—then clean smart on July 5 with help from Lysol essentials.
For most, the cleanup begins even before the celebrations wind down, but with Address the Mess Day, the focus stays on making memories, not managing the aftermath.
“The best celebrations are the ones that get a little messy, but no one looks forward to the cleanup the next day,” said Benoit Veryser, VP of U.S. Marketing for Lysol.
“With Address the Mess Day, we’re hoping to give [U.S. consumers] a simple and satisfying way to close out the July 4th festivities, so they can clean up, reset and refresh their living spaces with Lysol.”
Ferguson added, “The best hosts know great BBQs and summer cookouts are the ones where you don’t hold back. And if things get a little messy? That’s when you know you’re doing it right.
“Leave the cleanup for Lysol to tackle, so you can enjoy the moment with the ones you love. Let’s make saving the mess for July 5 an annual tradition, because great celebrations—and great messes—should happen every year!”
To support communities beyond the celebration, Reckitt Brands, Lysol and Finish are donating products to the Feeding America network of local food banks. This contribution helps provide food banks with access to the essentials they need and ensures that care, dignity and cleanliness go hand-in-hand during one of the busiest times of the year.
