Written on: October 2, 2026 by SprayTM
Rituals Cosmetics has launched of Rituals Dog Care, a collection of products designed to reimagine the daily practicalities of pet care into meaningful moments a furry best friend.
Created to elevate bath time, grooming and daily care, the collection features seven brand-new dog care innovations, complemented by two curated gift sets and accessories including a collar and water bottle. Bringing together high-quality formulas, thoughtful design and fragrances developed with dogs in mind, the range transforms everything from muddy paws and post-walk refreshes to full-on grooming into something truly special, stated the company.
The collection includes the aerosol Smell Ya Later Dog Dry Shampoo (a waterless refresh for muddy paws and “dog smell” moments), Fresh Like A Daisy Air & Fabric Freshener (to keep doggy odors out of fabrics with a fast-acting freshener scented with white tea, apricot and sandalwood), Breathtaking Dog Mouth Spray (a quick spritz for fresher-smelling breath suitable for daily use) and Smell Like A Pup-Star Dog Perfume (an alcohol-free, quick coat refresh with a cozy, powdery scent of soft musks, roasted-sweet almond and luxe orris).

Smell Ya Later Dry Dog Shampoo utilizes Salvalco‘s Eco-Valve technology. The powder formulation is released as a controlled, soft spray, offering the convenience of an aerosol while using nitrogen instead of traditional hydrocarbon propellants.
Other items in the range include Gloss Like A Boss Dog Shampoo, Shit Happens Dog Wipes, Pawtection Dog Paw Balm, a dog collar and a portable water bowl.
“At Rituals, we believe happiness can be found in the smallest of things and in moments of care we share every day,” said Lot van Rij, Executive Director Innovation & Product Life Cycle Management.
“With Rituals Dog Care, we’ve created a collection that extends that philosophy to our cherished dogs, helping transform everyday routines into meaningful moments of connection for dogs and their humans.”