December 2013

P&G to merge European units

Procter &Gamble (P&G)  will merge its Western European unit with its Eastern and Central European units to create one group for the continent. The Indian business unit will also combine with the Middle East and African groups.

P&G currently has five geographic units in North America, Latin America, Asia, Western Europe and CEEMEA (Central and Eastern Europe, the Middle East and Africa). A.G. Lafley, P&G’s CEO, said the reorganization is part of its plan to reduce expenses. More details will be announced in 2014. Some jobs in Europe may be cut as a result of the changes, according to Bloomberg News.