Written on: February 20, 2013 by SprayTM
Sun & Skin Care Research announced that it completed the acquisition of the sunscreen brand Bull Frog from Chattem, Inc., a Division of Sanofi US.
“Bull Frog is an iconic brand that we believe will respond positively to our laser focus on the sun care category and our commitment to growing brands through innovation, advertising and best-in-class retail service,” said Steve Taylor, CEO, Sun & Skin Care Research. “We are well positioned to leverage the Bull Frog market opportunity and drive the brand to a new level. This acquisition is consistent with our long-term strategy, which includes growing our sun care portfolio with clearly differentiated offerings as part of a broader diversification strategy.”