Croda’s upcoming Fall “eSeminar” series begins Wednesday, Sept. 23 with an event focusing on repairing hair damage, including split ends.
“The Science behind Hair Damage Repair”, is a live presentation that will explain several methods for repairing various types of damaged hair, as well as unveil data from recent split end treatment studies.
“With consumers keenly aware of the aesthetic consequences resulting from damaged hair, formulators are determined to create increasingly effective products to repair it,” said Denise Costrini of Croda’s North American marketing team.
The live educational event will include discussions of damaged hair market trends, hair anatomy and types of damage, chemistry that prevents and repairs damage, and formulating ideas.
Two sessions are scheduled for Sept. 23. For the European audience: 3:00 pm Central European Time (9:00 am EDT). For the North American audience: 2:00 pm EDT.
For more information and to register, click here.